With its rich historical heritage and cultural scene, Nuremberg is a destination well worth visiting. The rapidly growing trade fair and congress sector has attracted many additional visitors to the city. About 2 million business (about 70%) and tourist (about 30%) visitors per year come to the Franconian metropolis renowned for its hospitality. In the German ranking list of overnight stays, Nuremberg comes in ninth place. The largest visitor group comes from Italy, closely followed by US-Americans and Britons. However, more and more Chinese and Japanese tourists have started to discover Nuremberg as a holiday destination.